Who we are

Unit 01: a boutique software, AI & automation studio.

We started Unit 01 because we kept seeing strong ideas get killed by slow development, fragile code, or broken telephone with the team. We’re engineers. We ship fast, write clean, and tell you the truth. No air-talk - products that work.

Sharp execution

We agree on what to build first and show a working version every week, so decisions can be made before launch.

Architecture built to last

We choose proven technology, plan the architecture, and write tests. We explain the decisions that affect maintenance and growth.

AI that actually works

Not trends. Just AI that saves real hours, cuts manual work, and unlocks new possibilities.

Direct communication

You talk to the engineers writing the code, not intermediaries. Open Slack, weekly syncs.

Our background

The Unit 01 team are alumni of leading Israeli technology units, with multi-year industry experience. That’s where we learned to ship fast, hold up code under pressure, and cut through bureaucracy. We bring the same approach to building products in the commercial world.

A good product doesn’t need 30 people. It needs a small team that knows the stack deeply, understands the customer, and knows where to cut to reach MVP fast.

What you can review before starting

Explore the products we have built and how each project was approached. Within 24 hours on business days after the scoping call, you receive a detailed proposal covering scope, milestones, timeline, price, and exclusions. During development, you see a working demo every week.

See pricing and proposal details →

Let’s build something together.

30-minute scoping call. Free, no strings.

Book a call